Logo/branding, website LegaSea Charters is an offshore fishing company based in Islamorada, Florida. Their target market consists of primarily more affluent tourists visiting the Florida Keys for vacations, bachelor parties, et cetera. In this case, LegaSea Charters had little to no official branding or online presence outside of an active Facebook page, where the owner often posts photos and videos of successful fishing …
TEACH Conference
TEACH is a professional development conference for educators hosted by WJCT Public Broadcasting and Community First Credit Union of Florida. I created the complete branding identity and implemented such across a variety of screen and print media. A number of the deliverables are pictured below. Pictured: 24″ PhotoTex Adhesive Decal (total of 10) Gift Bag and Name Badge [with space …
State of the Re:Union
Logo/branding, website, collateral State of the Re:Union is a nationally syndicated NPR program hosted by Al Letson in which Al and the show’s other producers travel the country “telling the story of America, one community at a time.” The stories in the show can segue rapidly from laugh-out-loud funny to watershed, thought-provoking and almost always deeply moving. With the (at …
JCT Services
JCT Services is the subsidiary of WJCT Public Broadcasting that operates the DCA-NOC (Digital Convergence Alliance Network Operations Center), a collective television broadcasting facility that is the result of an alliance between more than 10 broadcasting stations. The revolutionary and technical nature of the company necessitated a simultaneously progressive and timeless brand—I chose to give it something of an “electric” feel. The technological nature also lent …
Health & Wellness Center
Winner: 2011 American Graphic Design Award The Health & Wellness Center at Florida State University is just that, a center for students and staff at FSU to get treatment, care and therapy. Formerly the Thagard Student Health Center, the Health & Wellness Center was moving to a brand-new facility with expanded care and exercise equipment and a new approach to health. …
LVM Resort
The Las Vegas Motorcoach Resort is an upper-class destination in Las Vegas for motorcoaches. Of course, I needed to create branding convey the glamour of Las Vegas and stand out among some of the brightest lights in the world, but stay a bit more elegant at the same time; also a concern was staying cohesive with the current logo. This …
First Coast Connect
A long-running talk show on WJCT Jacksonville’s 89.9FM, First Coast Connect is a call-in show featuring local newsmakers, civic and community leaders, arts, activities and more, hosted by Melissa Ross. Local listeners are very loyal to First Coast Connect, and I felt the logo should convey the connection between show and followers, as well as emphasizing the local nature of …